The 2025 Hanoi World Culture Festival Officially Took Place from October 10 to 12 at the Thang Long Imperial Citadel, Attracting Hundreds of Thousands of Visitors.
Throughout the three-day festival, K-Market’s food booth became a special highlight, representing South Korea. Visitors not only enjoyed traditional Korean dishes such as Bibimbap, Tteokbokki, Fried Chicken, Fish Cake, and specialty Korean ice cream, but also had the opportunity to experience the warm and friendly atmosphere of Korean cuisine. In addition, the booth hosted interactive activities including live cooking demonstrations and cultural presentations to introduce the richness of Korean culinary traditions.
Notably, with a free water check-in activity, visitors were able to cool off in Hanoi’s sweltering heat. The K-Market booth won the trust and support of numerous attendees at the festival’s first edition at Thang Long Imperial Citadel, serving over 3,000 visitors who experienced and purchased products.
(Link bài post Facebook: Check in ngay – Nhận nước liền tay)
The Hanoi World Culture Festival is not only a place for people to immerse themselves in the unique characteristics of various cultures but also an opportunity to connect, exchange, and gain a deeper understanding of global diversity. K-Market’s food booth played a key role in making the festival vibrant and engaging, contributing to the promotion of cultural cooperation between Vietnam, South Korea, and other countries.
The event left a lasting impression on attendees and opened up new opportunities for cultural exchange and collaboration in the future.
Over the three days (October 10–12, 2025), 48 countries and international organizations showcased their cultural diversity through impressive activities, including the “Cultural Path” exhibition, film screenings, book fairs, culinary demonstrations, and 30 international performance programs. A highlight of the festival was the International Costume and Vietnamese Traditional Ao Dai Show with the theme “Steps of Heritage”, leaving a deep impression on the public.
Beyond being a celebration of global cultural friendship, the festival strongly conveyed the humanitarian message: “The World Beats as One in Love.”
Within the framework of the event, the organizers conducted a charity auction and fundraising program, raising a total of 2.5 billion VND. All funds will be donated to areas in Vietnam affected by floods to support the reconstruction of houses, schools, and community infrastructure.
At the closing of the festival, Minister Nguyen Van Hung expressed his sincere gratitude to international partners for their participation and support. He expressed confidence that future editions of the Hanoi World Culture Festival would continue to leave a profound mark, promoting cooperation, building a peaceful and prosperous future, and affirming Vietnam’s image as a safe, humane, and globally integrated nation.
Selected photos from the K-Market booth and the festival:
